UK: Eventbrite, one of the world’s leading event technology and ticketing platforms, has released a brand new report summarising the results from a nationwide, representative survey looking at the going out habits of millennials. The study looks at the events scene in the UK and challenges associations of millennials as phone addicts who prefer the digital to the real world.
Download the full report here.
Key themes from the survey:
The rise of the ’Sober Socialites’
Festival mad millennials call last orders on boozy pub culture. Wellness is in, alcohol is out – they’re simply looking for a wider range of experiences other than getting drunk. The typical millennial loves dancing, but hates hangovers.
- They consume just five units of alcohol a week, and even festival-goers said they would spend their last tenner at a food truck rather than a bar.
- 7 / 10 said they would rather brag…
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